【Sunway University】Master of Marketing

Master of Marketingは、効果的かつ反射的なマーケティングの実務家になるために必要なスキルと知識を身につけることができます。

また、学生が学んだ理論を実践に活かし、新しい市場を作っていくことに挑戦することができます。

利用可能な奨学金

ハイアチエバー奨学金 RM10,000 (5名まで) または創立記念奨学金 RM8,000 + 同窓生割引 RM5,000 (SUN-U UG卒業生とVUBU卒業生)

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入学日

1月、9月

期間

1年 (full-time),
2年 (part-time)

Validation by

  • Lancaster University
  • Cim the chartered institute of marketing




将来のキャリア展望

  • Biochemist
  • Entrepreneur
  • Healthcare manager
  • Immunologist
  • Laboratory manager
  • Lecturer/Science educator
  • Microbiologist
  • Pharmacologist
  • Physiologist
  • Product Specialist
  • Research scientist
  • Sales manager
  • Quality control specialist




プログラムの内容

Intoroduction to Marketing Theory

  • Marketing Theory & Application
  • Advanced Consumer Behaviour
  • Global Marketing
  • Marketing Communication
  • Services Marketing
  • Strategic Marketing

Seeing Marketing Theory in Practice

※どれか一つを選択

  • Digital Marketing
  • Marketing Analytics
  • Business to Business Marketing

The Practice of Marketing

  • Marketing Research Methods
  • Research Project



入学要件

  • Bachelor’s Degree with minimum CGPA of 2.50/4.00; or
  • Bachelor’s Degree with CGPA lower than 2.50 and at least 5 years of work experience.



英語力の要件

IELTS
6.5

TOEFL
600 (paper-based), 250 (computer-based)




Sunway universityの学部一覧

Diploma

【Sunway University】Diploma in Culinary Arts
【Sunway University】Diploma in Graphic and Multimedia Design
【Sunway University】Diploma in Interior Design
【Sunway University】Diploma in Performing Arts
【Sunway University】Diploma in Events Management
【Sunway University】Diploma in Hotel Management
【Sunway University】Diploma in Nursing

Bachelor’s Degree

【Sunway University】BSc (Hons) in Accounting and Finance
【Sunway University】BA (Hons) in Advertising and Branding
【Sunway University】Bachelor of Business Analytics (Hons)
【Sunway University】BSc (Hons) in Actuarial Studies
【Sunway University】American Degree Transfer Program
【Sunway University】BSc (Hons) Biology with Psychology
【Sunway University】BSc (Hons) Biomedicine
【Sunway University】BSc (Hons) Business Management
【Sunway University】BSc (Hons) Business Studies
【Sunway University】BA (Hons) in Communication
【Sunway University】BSc (Hons) in Computer Science
【Sunway University】BA (Hons) Contemporary Music (Audio Technology)
【Sunway University】BSc (Hons) in Conventions and Events Management
【Sunway University】BSc (Hons) in Culinary Management
【Sunway University】BA (Hons) Design Communication
【Sunway University】BA (Hons) Digital Film Production
【Sunway University】BA (Hons) Entrepreneurship
【Sunway University】BSc (Hons) Financial Analysis
【Sunway University】BSc (Hons) Financial Economics
【Sunway University】BSc (Hons) Global Supply Chain Management
【Sunway University】BSc (Hons) in Industrial Statistics
【Sunway University】Bachelor of Information Systems (Honours) (Data Analytics)
【Sunway University】BSc (Hons) Information Technology
【Sunway University】BSc (Hons) Information Technology (Computer Networking and Security)
【Sunway University】BA (Hons) in Interior Architecture
【Sunway University】BSc (Hons) in International Business
【Sunway University】BSc (Hons) in International Hospitality Management
【Sunway University】BSc (Hons) Marketing
【Sunway University】BSc (Hons) Medical Biotechnology
【Sunway University】BIS (Hons) in Mobile Computing with Entrepreneurship
【Sunway University】BA (Hons) Music Performance
【Sunway University】BSc (Hons) Psychology
【Sunway University】Bachelor of Software Engineering (Hons)

Postgraduate Diploma

【Sunway University】Postgraduate Diploma In Primary Care For Elderly)

Master’s Degree

【Sunway University】MSc in Actuarial Science (By Research)
【Sunway University】MBA (Master of Business Administration)
【Sunway University】MSc in Computer Science (By Research)
【Sunway University】Master Of Arts In Creative Arts and Media
【Sunway University】Master of Human Resource Management
【Sunway University】MSc in Information Systems
【Sunway University】Master in International Hospitality Management
【Sunway University】MSc in Life Sciences
【Sunway University】Master of Marketing
【Sunway University】Master in Medical Science
【Sunway University】MSc in Psychology
【Sunway University】THE MASTER IN SUSTAINABLE DEVELOPMENT MANAGEMENT
【Sunway University】MA in Visual Communication and Media Studies