【HELP University】Anglia Ruskin University, UK, Bachelor Of Arts (Honours) (Marketing)

help_faculty10.png

期間

3年間

入学日

1月、7月、9月

キャンパス

HELP CAT

コースレベル

学位

学部

Centre for Business Programmes

コースについて

help2.jpg

マーケティングおよびマネージメント理論の基礎を身につけることができます。
マーケティングのさまざまな役割(プロダクトマネージャー、ブランドマネージャー、広告エグゼクティブなど)を果たす学生を育成します。
ビジネス環境の変化に対応し続けることを可能にするための知識を身につけることができます。


プログラムの詳細

学習成果

  • マーケティング理論を包括的に理解します。
  • 戦略的な市場行動を分析する能力を養います。
  • 人事、経理、財務など、他の管理部門の原則と責任を理解します。
  • 現代のグローバルなビジネス問題に対する真の認識を理解します。
  • 市場機会を特定し、活用するための関連技術を習得します。
  • 顧客の獲得と維持に関する適切なマーケティング目標を考案します。
  • 研究プロジェクトの計画と実行をします。
  • 視聴者にとって適切で、効果的に伝達する能力を養います。


費用

RM 66,600


教科

1年目
Economics for Business and Management
Introduction to Accounting and Finance
Introduction to Business Law
Academic Skills
Marketing Essentials
Analysis of Business
Introduction to People, Organisation and Management
Information Technology for Business
Hubungan Etnik / Bahasa Komunikasi 3
Tamadun Islam dan Tamadun Asia / Pengajian Malaysia

2年目
Business to Business Marketing
International Business
Enterprise and Entrepreneurial Management
Systems and Operations Management
Marketing Communications
Business Research Methods
Consumer Behaviour
Malaysian Economy
Strategic Planning for Entrepreneurs
Asian Entrepreneurship and Innovation

3年目
Organisational Change Management
Strategic Management Analysis
Undergraduate Major Project (Desk Based)
Sustainable Management Futures
Retail Marketing
International Marketing
Marketing Consultancy
Community Services
Industrial Training


評価

コースワーク、テスト、最終プロジェクト

入学基準(英語)

申込者は下記のうち一つの基準を満たさなければなりません。

IELTS
6.0

TOEFL
500

SPM
Grade C

1119 (GCE O-Levels)
Grade C

UEC
Grade B6

入学基準

このコースの入学基準は下記になります。

INTO YEAR 1

STPM / A-Levels
2 principal passes (C or CGPA 2.0), pass in SPM Mathematics and English

Matriculation
SAM TER 70

Foundation in Arts or Business
CGPA 2.0

Unified Examination Certificate (UEC)
B in 5 subjects, pass in Mathematics and English

INTO YEAR 2

Diploma (Level 4 of MQF)
CGPA 2.0

Diploma in Accountancy (HELP CAT)

Diploma in Business (HELP CAT)

equivalent CGPA 2.0



HELP Universityの学部一覧

American Degree Program
【HELP University】American Degree Program:Biosciences
【HELP University】American Degree Program:Business
【HELP University】American Degree Program:Computer Science
【HELP University】American Degree Program:Engineering
【HELP University】American Degree Program:Mass Communication
【HELP University】American Degree Program:Psychology
【HELP University】American Degree Program:Social Work
【HELP University】American Degree Program:Actuarial Science
【HELP University】American Degree Program:Arts/Fine Arts

Anglia Ruskin University
【HELP University】Anglia Ruskin University, UK, Bachelor Of Arts (Honours) (Marketing)
【HELP University】Anglia Ruskin University, UK, Bachelor Of Arts (Honours) (Business Management)
【HELP University】Anglia Ruskin University, UK, Bachelor of Engineering (Honours) Mechanical Engineering
【HELP University】Anglia Ruskin University, UK, Bachelor of Science (Honours) Accounting & Finance
【HELP University】Anglia Ruskin University, UK, Bachelor of Science (Honours) Business Information Systems
【HELP University】Anglia Ruskin University, UK, Bachelor of Science (Honours) Computer Science
【HELP University】Anglia Ruskin University, UK, Master of Business Administration

ACCA
【HELP University】Association of Chartered Certified Accountants (ACCA)

Bachelor of Business
【HELP University】Bachelor of Business (Accounting) (Hons)
【HELP University】Bachelor of Business (Entrepreneurship) (Hons)
【HELP University】Bachelor of Business (Finance) (Hons)
【HELP University】Bachelor of Business (Hospitality Management) (Hons)
【HELP University】Bachelor of Business (Human Resource Management) (Hons)
【HELP University】Bachelor of Business (International Business) (Hons)
【HELP University】Bachelor of Business (Marketing) (Hons)
【HELP University】Bachelor of Business Psychology(Hons)

Bachelor of Communication
【HELP University】Bachelor of Communication (Marketing Communication) (Hons)
【HELP University】Bachelor of Communication (Media Studies) (Hons)
【HELP University】Bachelor of Communication (Public Relations) (Hons)

Bachelor of Early Childhood Education
【HELP University】Bachelor of Early Childhood Education (Hons)

Bachelor of Economics
【HELP University】Bachelor of Economics (Hons)

Bachelor of Education
【HELP University】Bachelor of Education (TESL)

Bachelor of Information Technology
【HELP University】Bachelor of Information Technology (Honours) (2U 1I) (Work-based learning)
【HELP University】Bachelor of Information Technology (Hons)
【HELP University】Bachelor of Information Technology (Hons) Data Analytics

Bachelor of Laws
【HELP University】Bachelor of Laws (Hons)

Bachelor of Management
【HELP University】Bachelor of Management (Hons)

Bachelor of Psychology
【HELP University】Bachelor of Psychology (Hons)

Bachelor of Tourism Management
【HELP University】Bachelor of Tourism Management (Hons)

Diploma
【HELP University】Diploma in Accountancy
【HELP University】The HELP CAT Diploma in Business
【HELP University】Diploma in Business
【HELP University】Diploma in Business Management
【HELP University】Diploma in Communication
【HELP University】Diploma in Computer Science
【HELP University】Diploma in Culinary Arts
【HELP University】Diploma in Early Childhood Education
【HELP University】Diploma in Electrical and Electronic Engineering
【HELP University】Diploma in Hotel Management
【HELP University】Diploma in InformationTechnology
【HELP University】Diploma in Mechanical Engineering
【HELP University】Diploma in Tourism Entreprenuership

Postgraduate
【HELP University】Doctor of Business Administration accredited by CMI London
【HELP University】Doctor of Philosophy (PhD) in Psychology
【HELP University】Doctor of Philosophy in Business, Management and Entrepreneurship (PhD in BEM)

A-Levels
【HELP University】Cambridge Assessment International Education
【HELP University】Pearson Edexcel International Advanced Levels HELP Damansara
【HELP University】Pearson Edexcel International Advanced Levels HELP CAT

Certificate
【HELP University】Certificate in Business Management
【HELP University】Certificate of Attendance-Intensive English

Professional
【HELP University】Certified Accounting Technician (CAT)
【HELP University】Polygraph Examiner’s Course

Foundation
【HELP University】Foundation in Arts
【HELP University】Foundation in Science
【HELP University】Foundation Studies in Arts
【HELP University】Foundation Studies in Science

HELP-Flinders University(Joint Degree)
【HELP University】HELP-Flinders University Bachelor of Psychological Science (Hons) (Joint Degree)

Master of Accounting and Finance
【HELP University】Master of Accounting and Finance

Master of Business
【HELP University】Master of Business Administration (Online)
【HELP University】Master of Business Administration accredited by CMI London

Master of Clinical Psychology
【HELP University】Master of Clinical Psychology

Master of Corporate Governance
【HELP University】Master of Corporate Governance

Master of Education
【HELP University】Master of Education in Teaching And Learning
【HELP University】Master of Education in Teaching English As A Second Language

Master of Entrepreneurship
【HELP University】Master of Entrepreneurship

Master of Human Resource Development
【HELP University】Master of Human Resource Development

Master of Philosophy
【HELP University】Master of Philosophy
【HELP University】Master of Philosophy (MPhil) in Psychology

Master of Project Management
【HELP University】Master of Project Management

Master of Science in Economic Crime Management
【HELP University】Master of Science in Economic Crime Management

Master in Counselling
【HELP University】Master in Counselling

UK Degree Transfer Programme
【HELP University】UK Degree Transfer Programme

University of Derby, BA (Hons) Programme
【HELP University】University of Derby, BA (Hons) Accounting & Finance
【HELP University】University of Derby, BA (Hons) Business Management (CMI Accredited)
【HELP University】University of Derby, BA (Hons) Business Management (International Business) (CMI accredited)

University of London Programme
【HELP University】 University of London Programmes, Bachelor of Science (Honours) Accounting & Finance
【HELP University】 University of London Programmes, Bachelor of Science (Honours) Economics & Finance
【HELP University】 University of London Programmes, Bachelor of Science (Honours) Economics & Management
【HELP University】 University of London Programmes, Bachelor of Science (Honours) Mathematics & Economics
【HELP University】 University of London Programmes, BSc (Hons) Accounting & Finance
【HELP University】 University of London Programmes, BSc (Hons) Banking & Finance
【HELP University】 University of London Programmes, BSc (Hons) Economics
【HELP University】 University of London Programmes, BSc (Hons) Economics & Management

English Course
【HELP University】English Course/IELTS



HELP Universityの詳細トップへ→


}}